Brand architecture, marketing strategy and creative leadership.
Mark founded Cognitive One with the simple vision to successfully integrate traditional and new media marketing services with transformational and transitional leadership that can elevate ideas and brands. Somewhere between points A and Z, there was a missing piece of the solution. Today, Cognitive One fills those gaps for entrepreneurs, small companies, mid and large-cap companies.
As a respected and multi-award winning brand positioning strategist for companies that focus on delivering luxury experiences, Mark has been recognized for his leadership, development and execution of marketing strategies for brands ranging from resort real estate developments to tech venture brands.
During his more than two decades as a marketer, Mark has also served a variety of top consumer and B2B brands including: Audi of North America, Infiniti of America, Blue Cross Blue Shield, MercuryGate, ActionPoint, Abercrombie & Kent, Solstice Collection and Troon Golf Clubs of Scottsdale.
Mark is a Vacation Home Industry thought-leader, serving as a speaker, panelist and moderator for the Information Management Network Symposium focused on Private Residence and Destination Clubs, Condo Hotels and Fractional Real Estate Developments. Mark also has served as a recurring speaker for The Marketing Institute, and has been featured or quoted in numerous publications including: The New York Times, The Wall Street Journal, The Robb Report, The London Observer, Golfing Magazine, Continental Airlines Magazine and Entrepreneur Magazine, among many others.